An online reputation, or e-reputation, is the reputation of a company, person, product, service or any other element on the Internet and digital platforms.

This online reputation is impacted by the content an individual or organization distributes, the reactions of and interactions with web users, activity on social networks, etc.

The things online that you have liked, shared and commented on, as well as what others have shared about you, may shape what other people think about you; and this is your online reputation.

In particular, your online reputation may play a part in big decisions about your future, for example whether someone will offer you a job you apply for

This edition of the program, takes a look at online or e-reputation, including its usage, management, and impact on digital networks.